In presenting the seventh hidden value of network marketing, Robert discussed about fear and faith, trust and distrust, security and freedom, and failure and success.
He asserts that a person’s values determine his reality both in life and in his financial results. If a person values security, his reality and view of the world are coming from the mindset of an employee. The emotion of fear rules his reality.
If a person values doing things on his own, his reality and view of the world is coming from the mindset of an specialist, an owner of small business and a self-employed. It is hard for him to trust others to do the things he is doing. As a result of such lack of trust, his financial capability is also affected and confined.
It is therefore critical for Kiyosaki to change one’s values in order to transfer from the reality of one quadrant to another. There is no way a person can transfer quadrant unless there is this inward change in values. And this is the hardest part in the journey to transfer quadrants.
For people from the E and S, their fear to take risk paralyzes and confines them to stay in their quadrants, which is the quadrants of security. In their reality, they see both starting a business and investing very risky. Their mind focuses on the 95% that failed in business in the first five years. Their mind refuses to see the 5% who succeeded in business. For them, that is enough reason to conclude that both starting and investing in a business very risky.
On the other hand, for Kiyosaki, his mind is not closed to the facts that 95% failed in business. However, he did not allow this facts for him not to succeed in business. Instead, he made use of them to win in business. For Robert, a person must first be willing to be part of the 95% before becoming part of the 5%. He states, “losers use losing as an excuse to continue losing” while “winners use losing as the reason to win.” He says further, that “the biggest losers in the world are people who avoid losing.” For Robert, “risk is part of learning” and “part of living.” People who avoid risk are people who also avoid life and learning.
Robert suggests that in order to change reality, one must start in changing his values by identifying what determines those values. He confidently claims that the emotions of fear and distrust are behind the core values of both E and S. However, he warns that identifying the influence behind core values is not an exact science. People must come up with their own answer to the question.
For Robert, he attributed his success both in the B and I quadrants to trust. Trust for him is related to himself, to other people and most especially to God. It is the spiritual ideals of trust and freedom, and vision and faith, which sustained him in the most trying moments of his life and made him overcome fear and doubt.
Christian Entrepreneur 